Monday, September 10, 2012

Bill Gates - The Ultimate Entrepreneur


Bill Gates today is one of the most recognised names on earth. His face is well-known around the world. He is known to be the world's ultimate entrepreneur. So what did he do to be the most recognised name on this planet?

Bill Gates name is synonymous with Microsoft. Microsoft marketed and sold the operating systems for every personal computer now installed into homes from the North Pole to the South Pole and everywhere between. This market domination makes Bill Gate and Microsoft the ultimate entrepreneur. Bill Gates branded his name along with the Microsoft Corporation Company. This personal name and company branding is an excellent example of what branding a product can do.

Bill Gates started branding his Microsoft Corporation at the beginning of starting the company. By placing his name and face as an essential part of the Corporation he founded, nurtured and developed made him the world's leading entrepreneur long before branding a product became the accepted business practice.

Bill Gates the Man

Bill Gates is a man of vision. He is someone who is able to visualise something that is non-existent and bring it into a reality. Very few people in human history have been able to not only see but to realise their vision of what could be.

To be able to 'see' something before anyone else is a gift of foresight that most of us don't possess. Bill had an idea of something that would benefit communication between people and found and developed the product to make it into a reality.

Seeing something that many people would or could find useful is one thing but making it into a reality for people everywhere is a rare gift. Many of us will have ideas of something that could be useful to people but very few of us then have the ability to make it actually happen.

Anyone who has good management skills, both of people and product development and then be able to sell their idea to others is a very rare combination in most humans. Many of us can do one or the other, but to find someone who can do all four skills is very unusual.

The Ultimate Entrepreneur

The essential skills needed for the Ultimate Entrepreneur are vision, people management, product development and the ability to first sell the idea and then sell the product.

Vision - To recognize something that has the potential to be useful to people as well as being a product people will want.

People management - requires employing the right staff with the right skillset for the positions required for product development and then treating them with empathy and understanding. The staff will need to be enthusiastic and capable. A good staff manager will need to be able to lead the employees by enthusiasm and encouragement to participate in product development and production.

Product Development - Involves being able to develop the product through the 'teething stage' and get it ready for mass production in a cost efficient manner.

Selling - The Initial Idea

A good entrepreneur will need to sell the product and or concept of the new product to their financial institution first and then to their staff. The concept of this two-way selling is a gift that Bill Gates has that few other men throughout history has had and this is what makes Bill Gates the ultimate entrepreneur.

Selling - Mass Marketing

Bill Gates has proven himself as the ultimate entrepreneur as he has mass marketed the operating system for a personal computer around the world.

In fact, the fact that I am even writing this article and you are reading it, is proof. He envisioned, manufactured and marketed the very thing that we are both using right now and that is the operating system in our Personal computers. Without his vision, we would never have been able to make contact.




Bill Gates is the ultimate entrepreneur on planet earth today. His ability to visualize and implement his vision into reality is what made him so successful and why all small business startups can learn from him.





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